Some fifteen years ago a new trend arose for independent professionals to gather
together and rent an office to share, in such way minimising the expenses. This trend
was picked up by entrepreneurs, who started to establish such places, already equipped
with basic office furniture and peripherals. They took a stand in marketing these places
as an alternative for working at home. The basic reasoning is that while working at
home you loose the balance between the home and work, and you are isolated from
other professionals in the market, therefore your network is shrinking. As an opposite,
the co-working space gives you a clear division between home and work, and provides
you with a diverse networking and collaborative opportunities.
Intrigued by the phenomenon I was curious to see how those places look like.
Therefore I set out for a visual research. What I found was that community based
culture undermined the individuality of a working space, resulting in plain designs.